Technology brands need to look at creator marketing if they want to engage with Gen Z and younger millenials. Here are the ...

AI-generated summaries on search pages are keeping users from clicking websites, leading to clear drops in organic traffic.

AI companies in the US and China are adding shopping tools to their chat apps, hoping to turn them into all-in-one services.

Research by Pew suggests several social media action points for professional marketers. We sum up key findings and suggest ways forward.

Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing. Tailoring marketing approaches to resonate with regional audiences ...

Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing. With the rapidly evolving world of digital marketing, firms are ...

Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing. Average marketing budgets have fallen to 7.7% of overall company ...

Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing. As many as 60% of consumers believe their personal data is routinely ...

As a tech journalist, Zul focuses on topics including cloud computing, cybersecurity, and disruptive technology in the enterprise industry. He has expertise in moderating webinars and presenting ...

Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing. Intrusive ads that disrupt consumers’ browsing experiences or shopping ...

As a tech journalist, Zul focuses on topics including cloud computing, cybersecurity, and disruptive technology in the enterprise industry. He has expertise in moderating webinars and presenting ...

Duncan is an award-winning technology industry analyst, specialising in cloud computing, blockchain, martech and edge computing. The rise of short-form videos, first popularised by TikTok and then ...