Mobile app measurement provider Flurry on Tuesday opened its mobile Flurry Marketplace advertising platform, a real time bidding offering that will help publishers adjust their ad prices by backing ...

Google Apps administrators can now point Google’s Web analytics tools at their systems and gain detailed insight into how users are working with Google Docs and Google Sites, according to a company ...

YouTube is giving creators access to more data on video views and rolling out updates to the Studio Mobile app. YouTube creators now have access to new metrics about video views, and the Studio Mobile ...

Smartphone users are fighting Google's bid to scrap a jury verdict requiring the company to pay $425 million for allegedly gathering analytics data from people who had attempted to block data ...