Effective strategies matter: From building relationships on shared values to empowering customer service teams, offering ...

Consistency is at the heart of successful businesses that place customer satisfaction as a priority. Consumers expect a consistent experience across all brand interactions, whether online, in-store or ...

Businesses can transform satisfied customers into passionate brand advocates by consistently exceeding expectations through a ...

Switching costs are zero. Expectations are high. Learn the strategies that stop churn and keep customers engaged for the long ...

There is no customer strategy without human connections. Your business relationships with customers are vital to near-term success and future growth. Despite this, we often see companies (including ...

JTek Resources releases guide helping small business owners and marketing managers implement omnichannel strategies to ...

Senior executives continue to make significant investments in customer relationship management (CRM) systems, as they face their most pressing management challenge – improving customer loyalty and ...

No matter what kind of business you run, a huge part of your business’ success ties back to your customer service strategy; according to a 2017 Microsoft report, more than half of consumers have ...

Expertise from Forbes Councils members, operated under license. Opinions expressed are those of the author. In the dynamic food and beverage (F&B) industry, enhancing customer engagement is an ...

It’s time to roll up your sleeves and reshape the ecommerce customer experience with these seven ecommerce customer experience strategies. Collaborating with a branding and content design agency can ...

Most senior marketers say that customer strategy is not equally owned by Marketing and Sales in their organization, according to recent research from the CMO Council and KPMG. The report was based on ...

‘We are in definitely a hybrid place today of kind of a mix of digital and traditional. And that actually isn’t going away. And expectations of customers are absolutely going to continue to remain in ...